Vitamins and Dietary Supplements in Vietnam

Product Code EUR00263
Publication Date May 2011
Publisher Euromonitor
Product Type Report
Pages 32
ISBN Number not applicable

Vitamins and Dietary Supplements in Vietnam

Economic recovery, which led to regained consumer confidence, together with rising income levels and higher awareness for health and wellness, contributed to the better performance of vitamins and dietary supplements. Value growth in 2010 was actually the strongest over the review period thanks to these contributing factors, as well as the manufacturers' continuous marketing efforts to educate consumers on the benefits of these products. Vitamins and dietary supplements grew by 19% in 2010 as a...

Euromonitor International's Vitamins and Dietary Supplements in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Child-Specific Vitamins and Dietary Supplements, Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Vitamins and Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

  • Vitamins and Dietary Supplements in Vietnam
  • Euromonitor International
  • May 2011
  • List of Contents and Headlines
    • Trends
    • Vitamins
    • Dietary Supplements
    • Competitive Landscape
    • Prospects
    • Category Data
  • Summary 1 Dietary Supplements: Brand Ranking by Positioning 2010
    • Haugiang Pharmaceutical Joint Stock Co in Consumer Health (vietnam)
    • Strategic Direction
    • Key Facts
  • Summary 2 Haugiang Pharmaceutical Joint Stock Co: Key Facts
  • Summary 3 Haugiang Pharmaceutical Joint Stock Co: Operational Indicators
    • Company Background
    • Production
    • Competitive Positioning
  • Summary 4 Haugiang Pharmaceutical Joint Stock Co: Competitive Position 2010
    • International Medical Consulting Co Ltd (imc) in Consumer Health (vietnam)
    • Strategic Direction
    • Key Facts
  • Summary 5 International Medical Consulting Co Ltd (IMC): Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Summary 6 International Medical Consulting Co Ltd (IMC): Competitive Position 2010
    • Traphaco Joint Stock Co in Consumer Health (vietnam)
    • Strategic Direction
    • Key Facts
  • Summary 7 Traphaco Joint Stock Co: Key Facts
  • Summary 8 Traphaco Joint Stock Co: Operational Indicators
    • Company Background
    • Production
    • Competitive Positioning
  • Summary 9 Traphaco Joint Stock Co: Competitive Position 2010
    • Executive Summary
    • Consumer Health Grew Strongly in 2010
    • Rising Demand for Vitamins and Dietary Supplements
    • International Manufacturers Dominate Consumer Health
    • Chemists/pharmacies Remained the Key Distribution Channel
    • Positive Growth During the Forecast Period
    • Key Trends and Developments
    • Overall Growth Boosted by Rising Incomes and Growing Health Awareness
    • Self-medication Favoured by Vietnamese Consumers
    • Increasingly Stricter Price Controls
    • Domestic Manufacturers Established Stronger Presence
    • Rising Acceptance of Dietary Supplements
    • Market Indicators
    • Market Data
    • OTC Registration and Classification
    • Vitamins and Dietary Supplements Registration and Classification
    • Self-medication/self-care and Preventative Medicine
    • Switches
    • Definitions
    • Sources
  • Summary 10 Research Sources
  • List of Tables
    • Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2005-2010
    • Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2005-2010
    • Table 3 Dietary Supplements by Positioning 2005-2010
    • Table 4 Vitamins and Dietary Supplements Company Shares by Value 2006-2010
    • Table 5 Vitamins and Dietary Supplements Brand Shares by Value 2007-2010
    • Table 6 Vitamins Brand Shares by Value 2007-2010
    • Table 7 Dietary Supplements Brand Shares by Value 2007-2010
    • Table 8 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2010-2015
    • Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2010-2015
    • Table 10 Consumer Expenditure on Health Goods and Medical Services 2005-2010
    • Table 11 Life Expectancy at Birth 2005-2010
    • Table 12 Sales of Consumer Health by Category: Value 2005-2010
    • Table 13 Sales of Consumer Health by Category: % Value Growth 2005-2010
    • Table 14 Consumer Health Company Shares by Value 2006-2010
    • Table 15 Consumer Health Brand Shares by Value 2007-2010
    • Table 16 Sales of Consumer Health by Distribution Format: % Analysis 2005-2010
    • Table 17 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
    • Table 18 Forecast Sales of Consumer Health by Category: Value 2010-2015
    • Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2010-2015